Countdown on Excellence


VCU_Blackhawk No 184 May 1963 NSWA psa rsz.jpg
VCU_Blackhawk No 184 May 1963 rsz.jpg


Countdown on Excellence


Public service comic published as a part of the National Social Welfare Assembly Comics Project. The Comics Project lasted from August 1949 - July 1967 and produced over 200 pages promoting citizenship and social values.

Publisher's Note: "Published as a public service in cooperation with The National Social Welfare Assembly, coordinating organization for national health, welfare and recreation agencies of the U.S."

A father talks to his son Jerry about his failure to do a good job cleaning up the garage. Jerry says, "Aw, Dad, What's the difference? It's not very important." His father replies, "Hmm...With that kind of attitude, you'll get into sloppy work havits. If everyone felt that way about his job, what do you think would happen?" 

The father goes on to give examples of people we count on to do their jobs: a plumber, switchboard operator, garage mechanic, and finally "a man who works on a space capsule." Jerry concludes, "I get it Dad...Every job, whether it's big or small, is important enough to do right!"


Schiff, Jack


Blackhawk No. 184, May 1963, James Branch Cabell Library, VCU Libraries


1963 May


Special Collections and Archives, James Branch Cabell Library, VCU Libraries


This Item is protected by copyright and/or related rights. You are free to use this Item in any way that is permitted by the copyright and related rights legislation that applies to your use. For other uses you need to obtain permission from the rights-holder(s).  


Learn more: 
National Social Welfare Assembly Comics Project, Social Welfare History Project
National Social Welfare Assembly, Social Welfare History Project 
Comics on a Mission: Educational and Public Service Comics, Social Welfare History Image Portal


Schiff, Jack, “Countdown on Excellence,” Social Welfare History Image Portal, accessed June 22, 2024,